Master MailChimp and
grow your email list
YOU NEED TO GET TO KNOW YOUR CUSTOMERS - INSIDE OUT!
A well organised and engaged email marketing list means more profit.
Now just £197 for the entire course and support. Ususally £297
AND WHAT IT CAN DO FOR YOUR BUSINESS?
YOUR MARKETING NEWSLETTER IS YOUR HIGHEST CONVERSION TOOL
Your newsletter is the only list of contacts that you actually own. You don't own your social media audiences, you don't own the information on your Linkedin contacts. But every contact on your newsletter list is a person who wants what you're selling!
You'll learn how to put together your own templates and campaigns, understand the reporting features of MailChimp and utilise this amazing email marketing tool for your business
These people are your biggest fans and your ideal customers - sell them what they want!
How I can help YOU TO USE EMAIL MARKETING - EFFECTIVELY AND TO SELL
Hey Digital Divas, great to have you here.
I'm Sue Hay - I've worked with many amazing well-known brands, helping them to grow their online audiences. Including Jamie Oliver, River Cottage, Pukka Teas and my own business and brand - Thrive Magazine.
I've been using MailChimp since way back in 2006 - me and chimp are good friends!
MailChimp is an amazing tool for small business owners and I know it inside out. I want to help you learn the power of the 'Chimp'. This is your money making tool for your business - it really is!
What you will learn on this course
• Marketing Automation: Easy set-up - let it run!
• What to look for within the reports
• How to improve your email marketing results
• How to build your opt-in email list
• How to create an effective sign-up form
• How to drive more traffic to your website
• How to improve your email marketing results
• How to build your opt-in email list
• How to create an effective sign-up form
• How to improve your email marketing results
• How to import opt-in subscribers
• Integrations with other software to save time
• Lists, Groups, Segments and Tags
• How to sort and select subscribers
• The importance of tags
• How to import opt-in subscribers
• Integrations with other software to save time
• Measure, Monitor and tweak - for top results
• How to drive more traffic to your website
WHY USE MAILCHIMP?
MailChimp is your businesses community of contacts and prospects!
Every contact on your email newsletter list has the potential to convert.
These are your biggest fans and your perfect customers.
What's covered on the course?
MODULE 1 - SET UP YOUR ACCOUNT
• Introduction to the power of MailChimp
• Setting up your account the right way!
• MailChimp etiquette! Respect the chimp!
• The Chimp has grown muscles - Mailchimp 2.0
MODULE 2 - SIGNUP FORMS
• Setting up, designing and building your signup form
• Embedding your form into your website
• Creating a subscriber pop-up
• Linking MailChimp to Facebook & Twitter
• API - How to set them up!
MODULE 3 - SET UP SIGNUP FORMS
• Importing and managing your subcribers
• Setting up your lists
• Understanding lists, groups, segments
• Understanding the importance of tags and how to use them effectively
• Unsubscribes - why it's not personal
MODULE 4 - CREATING THE PERFECT CAMPAIGN
• Create an email campaign
• Create an automation Email Sequence
• Advanced automation
• Automation re-engagement campaigns
• The importance of your landing page
• Subject lines that get opened
• Carefully curating your content
• The importance of A / B Split Testing
• NEW - Using behavourial targeting
MODULE 5 - MEASURE, MONITOR, TWEAK - ANALYTICS
• How to understand MailChimp analytics
• Understand Google analytics for MailChimp
• Tracking your newsletter results in Google
MODULE 6 - DATA PROTECTION GDPR
• MailChimp rules and gathering emails the right way
• GDPR - the new marketing rules and why you have to comply!
MODULE 7 - LIST SURGE /HOW TO GROW YOUR LIST
• Using lead magnets to grow your list
• Building your list with Competitions
• Collaborations and joint ventures
• FREE - MY 3-STEP CONVERTING EMAIL SEQUENCE TEMPLATES
BONUS MODULES
• Free tools to use with MailChimp
• Designing your own lead magnets (FREE TEMPLATES)
• Converting social followers to sign-ups
What Others Say
"
I’ve just finished the Mastering Mailchimp course with Sue and I can honestly say I’ve learnt so much to implement into my coaching business. It’s not just about the Mailchimp setup, Sue also includes some clever marketing tips, tips on choosing the correct subject lines and brilliant advice on branding too. Well worth the investment.
Sam
/ Ribble Catering Business
"
Personable, reliable, knowledgeable and effective – this is how I would describe Sue.
I’ve had the pleasure of working with her across all our social media platforms and I have full faith that Sue and her team will always ensure that our social networks are optimized to the fullest.
Katherine
/ Matcha Tea Business
"
“With the help of Sue, we’ve been able to turn our e-newsletter and social media platforms from a barren landscape into a hive of activity by publishing not just information about our company and the products we sell, but also industry news, tips and tricks from around the globe. Without her help and expert advice, we’d still be playing catch up on our email marketing newsletter”.
Lee Edwards
/ Horticultue Business
Count me in...
Okay - I’m ready to put my Digital Diva pants on and use MailChimp to grow my list and send effective and money generating email campaigns.
What will it cost?
The knowledge from this course is what you want - I know that.
This course will give you all of my years of email marketing knowledge, so that you can put effective email marketing into practice for your business.
A step by step, module by module course that you can refer back to again and again.
Your course learning will be fully supported within a private facebook group.
PAYMENT OPTIONS
COURSE OFFER PRICE - £197 Usually priced at £297
8 In-depth training modules - LIFE TIME ACCESS
FREE 3-Step Conversion Email Automation Sequence
FREE Lead Magnet TEMPLATES
FREE Email Subject Line Guide
FACEBOOK COMMUNITY SUPPORT THROUGHOUT THE COURSE
BONUS MODULES
PAY UP FRONT AND START THE COURSE TODAY
Are you ready to master the power of MailChimp for your business?
8 easy to understand modules with Facebook support
and a weekly live coaching call .
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